Dot-com is so 20th century. The National Association of Realtors® (NAR), in partnership with Second Generation, Ltd. is offering a domain called .realestate. It’s available for purchase through GoDaddy.com. The domain became available to NAR members for presale on November 16 and then offered widely on November 26. No restrictions are attached to the domain, allowing real estate companies, investors and other professionals to market properties and geographic areas served. “NAR is excited for GoDaddy and other registrars to formally recognize the international appeal of the .realestate domain,” says NAR …

Successful real estate agents have one thing in common: they know how to use their websites to their full advantage. True, other online resources like social networks are important. But having your own website is the equivalent of owning your car and turning it into a lean, mean, lead-generating machine. Here are some simple rules for developing a killer website that will do more than just make you look good. Offer the right content If your job is to help people find homes, then the primary function of your website …